In the world of fashion, comfort and elegant are not normally found together. Want to look sophisticated? Wear those high healed shoes but, you will have to compromise on comfort. However, when it comes to babies, the JJ Cole collection, has taken the simple and practical and made it into beautiful and elegant and yet kept the practical and useful. Look corporate and sophisticated, without the discomfort. Take a look at our selection of nappy bags, head supports, foot muffs and more, and be prepared to wow.